SERVICE-EDU Plans Three Advanced Automotive Repair Training Courses for Technicians during October and November

San Rafael, Calif.  – SERVICE-EDU™ will hold two-day advanced automotive repair training courses for technicians during October and November 2016 in the metropolitan areas of Chicago, Charlotte, North Carolina and Los Angeles.

Donny Seyfer, co-owner of Seyfer Automotive Inc. in Wheat Ridge, Colorado, will provide the keynote address, “Defining the Connected Car,” for events scheduled for Oct. 7-8 at the Universal Technical Institute (UTI) campus at 2611 Corporate W Dr. in Lisle, Illinois and Oct. 21-22 at the UTI campus at 220 Byers Creek in Mooresville, North Carolina.

Sarah Burgess, driver and owner of BMI Racing who competes as the first female in the Pro Lite class of the Lucas Oil Off Road Racing Series, will provide the keynote address for the SERVICE-EDU event, Nov. 18-19 at the UTI campus at 9494 Haven Avenue in Rancho Cucamonga, California. Burgess will address the topic “Women in the Driver’s Seat.” Burgess’s presentation will help automotive repair shop owners and technicians understand the critical importance of improving the way they communicate with women.

Each of the three events will begin with a Friday night keynote address, along with dinner, orientation and networking from 6 p.m. to 8 p.m. Training courses are scheduled Saturday from 8 a.m. to 5:30 p.m. and are taught by leading industry trainers from Gates, MAHLE and NGK Spark Plugs. Each manufacturer’s training course is focused on their area of expertise in the following product categories: accessory belt drive systems (ABDS), coolant systems, engine components, filtration, ignition system, thermal, timing belt systems and tools and equipment.

Registration is $49 per person and includes the training courses, along with Friday dinner, Saturday breakfast and lunch, and opportunities to win raffle prizes.

SERVICE-EDU is sponsored by Gates, MAHLE and NGK Spark Plugs, three premier OE automotive parts manufacturers who supply the aftermarket with tens of thousands of SKUs, representing 21 different types of parts in eight product categories. SERVICE-EDU is a new training program for professional automotive technicians held in partnership with the campuses of Universal Technical Institute (UTI) across the United States.

To register for training event, visit www.service-edu.com.

About SERVICE-EDU

SERVICE-EDU is a joint industry training program of Gates, MAHLE and NGK Spark Plugs, created to provide the highest quality professional training for technicians in the automotive service industry. In partnership with the automotive training expertise at Universal Technical Institute (UTI), the SERVICE-EDU curriculum is designed to provide professional classroom and hands-on training directly from automotive parts manufacturers to service technicians. The program provides technicians with a better understanding of why failures occur, how to diagnose them, and an appreciation for the benefits of utilizing the highest quality, name brand parts for service and repair operations. The OE-parts manufacturers behind SERVICE-EDU collectively supply the aftermarket with 21 different types of OE quality parts representing eight product categories. SERVICE-EDU is produced by The Marx Group, a team of aftermarket experts that has more than 32 years of experience in developing marketing and other programs for suppliers.

For further PR information, contact:

Gary McCoy
Public Relations Director
The Marx Group
847-622-7228
gmccoy@themarxgrp.com